Marketing for Non-Marketers

No experience necessary for this session! Come learn simple marketing ideas for non-marketers. You will leave with great ideas You will leave with great ideas to promote your programs, facilities and events.

Needs Assessment:

Duration: 1 to 6 hours

Learning Outcomes:

You will learn:

  •     How to target market your community using basic marketing tools.
  •     How to create BAM! (Benefits Activated Marketing) within your programs, programs and write-ups
  •     Tips to help front-line staff better promote agency benefits.
  •     Ideas to generate greater customer loyalty and participation
  •     The most important steps to creating a marketing strategy that works to attract more customers, volunteers and revenue to your agency and programs.

Session Format: Lecture, small group discussion, audience participation

Target Audience: All

CEU Session: Yes

Proposed Chair:

Speaker: Jodi Rudick

Equipment: VCR/TV, Flip Chart, LCD Projector

Meet the Expert!

Jodi L. Rudick, MAS -- Marketing Consultant, Speaker, & Trainer, Motivational Marketing and Publicity Speaker.

Jodi is President of the Park Ink, founded in 1959, and the author of four books related to marketing and publicity. She will help YOU become a marketing success.

Jodi's Speaking Topics

Great Promotional Ideas!

Let our expert staff with decades of experience help you pick the promotional products that will make your next big campaign a WIN!

Advice is easy to come by...  GOOD ADVICE is rare! We provide GOOD ADVICE -- for free!

When you call, ask for a FREE consultation -- no strings attached!

Thousands of Products

Search our online catalog of thousands of promotional products.

If you need something new and uniqque to kick-start your outreach marketing, you HAVE to check this out! You need it?  We've got it!

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