Beyond Brochures and Banners Promotion Ideas to Boost Your Business

Your customers are happy; your programs are good; your parks and centers are well maintained. But, are you doing everything you can to attract an ONGOING pool of new clients? What can you do to reach “hard-to-reach” audiences such as sedentary adults, “too-cool” teens or isolated seniors? Join Jodi Rudick, one of the recreation profession’s leading marketing trainer as she shares creative promotional ideas and strategies.

Needs Assessment:

Duration: 1.25 hours

Learning Outcomes:

You will learn:

  •     How to speak the marketing language of ethnically diverse audiences
  •     Where to go to find new customers who will never read your brochure
  •     Ways to incorporate “KidSpeak” and “TeenTalk” into promotional materials
  •     What seniors need to know when making a buying decision
  •     The world’s easiest way to quickly increase participation

Session Format: Lecture, small group discussion, audience participation

Target Audience: All

CEU Session: Yes

Proposed Chair:

Speaker: Jodi Rudick

Equipment: VCR/TV, Flip Chart, LCD Projector

Meet the Expert!

Jodi L. Rudick, MAS -- Marketing Consultant, Speaker, & Trainer, Motivational Marketing and Publicity Speaker.

Jodi is President of the Park Ink, founded in 1959, and the author of four books related to marketing and publicity. She will help YOU become a marketing success.

Jodi's Speaking Topics

Great Promotional Ideas!

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