How to Set the Stage to Maximize Trade Show Results
70 million times a year someone in North America walks into a trade show to buy or sell. Is you trade show investment a boom or a bust to your bottom line? Whether a trade show beginner or industry veteran learn the latest secrets to insure that you are getting the most bang out of your trade show buck. Make your next show the best ever by learning secrets to increase booth attendance, leads, and sales generated.
You will learn:
- Award-winning pre-show, post-show, and at-show promotions and give-always
- How to define show objectives that are attainable
- How to avoid "show fatigue"
- Ways to increase the right kind of traffic
- Sure-fire follow-up strategies to turn trade show leads into customers for life
Target Audience: All
Speaker: Jodi Rudick
Equipment: VCR/TV, Flip Chart, LCD Projector