Are you ready to generate additional revenue for your programs and facilities? Hear secrets from the world’s most innovative business leaders which will help you find, nurture, and “speak the language” of your corporate sponsor prospects. This seminar will take the mystery out of securing dollars, in-kind contributions, media coverage and other valuable resources by showing you how to uncover and share your priceless assets.

Whether you call it "Point of Purchase" or "Point of Participation" your recreation, fitness or community center is the perfect place to market, promote and advertise your programs, classes, products and benefits. Take advantage of your environment and atmosphere to increase sales, participation, attendance and support for your entire organization or a specific facility.

Do you see seasonal employees a necessary evil or valuable agency assets? Almost every park and recreation agency goes through the annual process recruiting and keeping effective seasonal staff. This session will guide you through five steps to successfully hire, train and retain young people and senior staff using rewards and motivation.

It’s Not What You Know, It’s Who You Know

Networking and word of mouth advertising are the most cost-effective, misunderstood forms of marketing today. Turn every member of your park and recreation staff, board or commission into walking, talking “Ambassadors” for your department. This program’s focus will be on beginning and building ongoing win-win relationships with current and future community leaders and patrons. Learn how to get more out of every meeting, seminar and conference -- including this one!

Are you looking for the fastest way to positively influence decision makers, taxpayers, voters and the public at large? Are you tired of seeing and hearing only “bad news” on television, radio, newspapers and magazines. Do you think “publicity” is a dirty word, yet you know your agency has good news and wonderful stories that could and should be shared with the world? This workshop will give you valuable tips to put your agency on the front pages and on local, regional or even national news and talk show.

Oprah Winfrey, other talk show hosts and news personalities enormously impact public opinion and behavior. If you are looking for the most potent way to positively influence decision makers, taxpayers, voters and the public at large; then you, too, must take advantage of “Publicity Power.” Your agency has solutions, good news and wonderful stories that could and should be shared with the world. Turn park and recreation benefits into a complete publicity plan and strategy. This workshop is critical whether you love or fear the media or are tired of seeing and hearing only “bad news” on television, radio, newspapers and magazines. No writing skills required.

Are you looking for the fastest way to positively influence decision makers, taxpayers, voters and the public at large? Are you tired of seeing and hearing only “bad news” on television, radio, newspapers and magazines. Do you think “publicity” is a dirty word, yet you know your agency has good news and wonderful stories that could and should be shared with the world? This workshop will give you valuable tips to put your agency on the front pages and on local, regional or even national news and talk show.