BAM! Benefits Activated Marketing

An Explosion of Ideas to Promote Your Camps

This workshop goes beyond theory and explores practical hands-on tools and tactics to build public awareness and promote your parks and recreation agency, programs and facilities. The BAM! Formula will improve everything from brochures to trade shows, signage to customer service.

Duration: 1 hour to full day

Learning Outcomes - You will learn:

• How to become a BAM! Superhero and to instantly improve response and results
• Tips to keep staff and volunteers motivated with ongoing benefits information
• Over 225 places to put your logo or slogan to create greater ongoing recognition within your organization and in your community
• How to use benefits and solutions to get the media to cover positive stories about your agency

Session Format: Lecture, small group discussion, audience participation

Speaker: Jodi Rudick