Make and Take Fundraising – The Five Minute Marketing Plan
CEU Outline (120 minute format)
Presentation Outline
|
Topic |
Method of Delivery |
Time Used |
Session Outcomes and Overview |
Lecture and large group feedback |
10 minutes |
|
Why/Where/When Search for Sponsors
|
Lecture with Large Group Sharing
|
30 minutes |
|
Agency/Sponsor Assessment
|
Sponsor Match Game
|
20 minutes |
|
Pre-plan worksheet |
Guided exercise
|
15 minutes |
|
Five Minute Sponsorship Plan |
Guided exercise
|
15 minutes |
|
Editing the Plan |
Partner evaluations of Sponsorship Plans
|
20 minutes |
|
Examples and Samples
|
Case Study
|
10 minutes |
|
|
Conclusion and Commitment Marketing |
|
|